Automated Lead Follow-Up for Contractors
Every new lead hears from you right away, no matter where they came from.
Instant reply
Every channel covered
Stops when they respond
When a homeowner fills out a quote form at 9pm, they do not expect to hear back from you that night. They expect to wait, and while they wait, they keep searching. They find another contractor, they call them, and by the time you check your email the next morning, the job is gone. Automated lead follow-up fixes that by making sure every new lead hears from you within seconds, no matter where it came from. A quote form submission, a website chat, a missed call, or a Facebook message all trigger an instant text from your business number. The lead gets a response before they have time to move on, the conversation starts while your business is still the one they reached, and the lead stays warm until you can call back. This is one of the biggest differences between contractors who close most of their leads and contractors who lose half of them to speed.
How instant lead follow-up works
Quote Forms
The moment someone submits a quote request, they get a text from your business so they know you're on it. No more leads sitting in an inbox until morning while the homeowner calls someone else.
Website Chat
Visitors can start a chat on any page, and the conversation continues by text on your phone. They get a response right away, and you pick it up when you are free instead of missing it entirely.
Missed Calls
Missed calls get an automatic text that keeps the lead warm until you can call back. The caller gets a response within seconds, and the conversation waits for you instead of disappearing into voicemail.
Facebook and Instagram Messages
Messages from your social pages get an instant reply and land in the same inbox. You stop juggling five apps and start answering every customer from one place on your phone.
How it works
A lead comes in from any channel
A homeowner fills out a quote form on your website, starts a chat, calls and gets a missed call text, or messages you on Facebook or Instagram. Every channel is covered, so no matter how a lead reaches you, the follow-up starts the same way.
An instant text goes out from your business
Within seconds, the lead gets a text from your business number. Something like: Hi, thanks for reaching out! This is Mike with Summit Roofing. I saw your quote request and I will follow up shortly. In the meantime, here is a link to grab a time: [link]. The lead knows you got it, and they stop looking for the next contractor.
The follow-up stops when they respond
The system sends a few follow-up texts over the next day or two, and it stops the moment the lead replies. You are not pestering them, and you are not letting the lead go cold. When you have a free minute, you read the conversation and take it from there.
What's included
- Instant text confirmation to every website quote form submission
- Website chat that turns into a text conversation on your phone
- Missed call text back so no lead goes cold when you cannot pick up
- Facebook and Instagram messages auto-replied and routed to one inbox
- Google messages routed to the same inbox
- Follow-up texts that stop automatically when the lead replies
Who it's for
Roofing
A roofer who gets quote requests at all hours and loses the ones that come in after 5pm because the homeowner calls the next company on the list before the roofer checks email in the morning.
HVAC
An HVAC company that runs ads and gets leads from three different sources, and wants every single one to get an instant text so they stop losing leads to whoever responds first.
Plumbing
A plumber who takes emergency calls and wants every late-night quote form to get an immediate response so the homeowner knows help is on the way instead of calling the next name.
See all the trades we work with on our trades we serve page.
See it running on a real account
15 minutes. We show you the system live and tell you straight if it's a fit.
Book a 15-Minute CallFrequently asked questions
Does this work with my website quote form?
Yes. Every quote form submission on your site triggers an instant text to the lead from your business number. You do not need to change your form or add anything. We connect it so the follow-up starts the moment the form is submitted.
What if I already use Facebook for messages?
That is fine. Facebook and Instagram messages get an instant auto-reply and land in the same inbox as your texts and website chats. You reply from one app instead of jumping between five different platforms.
How many follow-up texts will it send?
Usually one or two over the first day or two. It stops the moment the lead replies, so you are not nagging people who have already responded. The goal is to catch the ones who meant to reply and got distracted, not to hound people who are not interested.
Will the text sound like a robot?
No. You write the message in your voice, and that is what goes out. It should sound like you sent it, because in a sense you did. We help you write it during setup so it matches how you actually talk to customers.
Do I still need to call the lead back?
Yes. The system starts the conversation and keeps it warm, but closing the job is still on you. The difference is that when you call back, the lead already knows who you are and is expecting your call instead of being a cold lead you are chasing for the first time.
How it works
Quick Phone Call
(free)
We learn how your business runs, answer your questions, and recommend a plan. If it's not a fit, we'll tell you.
Onboarding and Build
(live within 14 days)
One onboarding call to collect your info, Google profile access, and customer list. Then we build your website and turn on your follow-up, review requests, and campaigns.
Launch
(short call)
We walk you through the two or three things you'll actually use, then it runs in the background while you work.